COLLEGE FOOTBALL ON ESPN
Best Story Wins
Only one story gets the
perfect ending.
Only one story gets the perfect ending.
In the next installment of our platform “The Greatest Story Ever Played” for College Football on ESPN, we imagined all 133 teams as individual stories competing with each other to make the illustrious College Football Playoff. The Playoff is not only the end of the season, it’s the end of this great story. But even though every team wants to make the Playoffs, only one team gets the perfect ending. May the best story win.
You want to hear a story?
You want to hear a story?
The story of College Football on ESPN is more than just what happens on the field.
It’s the magic rocks, masked bandits, and wild animals. It’s swamps, woods, deserts and mountain tops. It’s a story about revenge, glory and hope. It has surprise endings and legendary champions. It’s got everything you’d ever want in a great story.
So, what do you say? You want to hear a story?
History is written in
permanent marker.
History is written in permanent marker.
With a new season of College GameDay ready for kickoff, it was time for another chapter of “The Greatest Story Ever Played.”
This time, we traveled to Lincoln, Nebraska to tell the tale of Bobby Mersed. In 1994, he was just a guy holding up a sign during a live broadcast. But today, he’s considered the pioneer of one of college football’s most beloved traditions – and the hero of a story worth telling.






There’s nothing like being told a great story.
There’s nothing like being told a great story.
In our next chapter of The Greatest Story Ever Played, we positioned the College Football Playoff as the final chapter of a fairytale book being read by a grandfather to his college football-loving granddaughter.
In the film, we’re swept away into the granddaughter's imagination to a mythical world where stadiums stand tall like great kingdoms, team logos are proudly displayed as house banners, and coaches and players roam the battlefields like fearless warriors.
There’s no story quite like the story of college football on ESPN.
There’s no story quite like the story of college football on ESPN.
The story of college football is an epic. It’s not just one story - it’s a million. Filled with characters, drama, tradition, chaos and sousaphonists.
The Greatest Story Ever Played was conceived to tell all these stories. A modern creative platform to usher in a new era of college football on ESPN that keeps fans leaning in to find out what happens next, all season long.