This is the moment every college football fan has been waiting for. The expanded 12 Team College Football Playoff is here. From 4 teams to 12. That’s more chances than ever, for more teams than ever. Which means more hope and dreams than ever. Which means more pressure than ever, and more excitement than ever.

A season this unprecedented called for a film that lived up to the moment. Iconic music. Transcendent visuals. And a collective anticipation felt only in College Football and only on ESPN.

Welcome to the next great chapter in The Greatest Story Ever Played.

The 2024 college football season on ESPN has been a journey unlike any other. The expanded 12 team playoff not only fundamentally changed the consequences of the entire regular season, it also introduced a whole new path to a national championship. 

So the idea was simple, what if the 12 team playoff bracket, and this whole new path, transformed into the national championship trophy? The DNA of the trophy itself, and what it means to be a champion, altered forever.

The result is an epic work of art that dramatically embodies the most epic college football season ever.

In a season like no other, the expanded 12 team playoff is the dramatic conclusion that all of college football has been waiting for.

12 teams. 4 rounds. 1 national champion.

So we set out to create a film that felt like anything was possible. Because with the 12-team playoff, anything is possible has never been more true.